Drive impactful B2B marketing campaigns with Westburne as a Bilingual Marketing Specialist. Utilize digital marketing expertise and loyalty program management to optimize member engagement and campaign effectiveness.
In this crucial role, you will report directly to the Marketing Director at Westburne. Your mastery of B2B marketing and campaign execution will help enhance national loyalty programs and drive successful initiatives. With solid analytical skills, you will effectively track performance metrics and deliver insightful reports to stakeholders.
Key Responsibilities:
• Operate and enhance national loyalty program effectiveness
• Execute SEM strategies for digital advertising initiatives
• Collaborate with partners on campaign and loyalty promotions
• Monitor and adjust strategies based on performance metrics
• Prepare insightful reports for stakeholders
Requirements:
• Proficient in English and French
• Proven B2B marketing and campaign execution e...