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Brand Manager Bledina

🏢
Danone
📍 Lisbon, Portugal
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Location Lisbon
📅
Posted June 07, 2026
🚗
Commute Local Area
🎯
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Job Description

Breve Introdução e Sobre o Trabalho

The Brand Manager for Bledina is accountable for accelerating the brand’s sustainable growth and reinforcing the relevance for the Early Life Nutrition category. The role focuses on building a distinctive, trusted and emotionally engaging brand. 

Key objectives include:

  • Drive sustainable growth and market share by strengthening Blédina’s brand positioning and competitive advantage within the category
  • Increase brand awareness, consideration and preference among parents through impactful communication, activation and consumer engagement initiatives
  • Build and reinforce brand credibility and trust by leveraging scientific expertise, nutritional leadership and reassurance for parents
  • Identify and unlock growth opportunities through effective portfolio management, as well as innovation, renovation and pipeline development
  • Ensure excellence in marketing mix execution across...

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    📍 Location Details

    🌆
    City
    Lisbon
    🗺️
    Country
    Portugal
    🚗
    Commute
    Local Area

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