Location
İstanbul
Posted
June 03, 2026
Commute
Local Area
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Job Description
Job Description
- Develop Brand/Commercial strategies and tactical plans including pre-marketing period, defining specific timelines, budgets and stakeholder responsibilities, aligned with Brand planning process and Brand team direction.
- Prepares and implements tactical plans, communicates clearly and propose responsibilities allocation to cross-functional team members and in-field team (eg. product messaging by Physician segment).
- Manage communications with sales force and cross-functional team to ensure marketing objectives are met.
- Diagnose and analyze brand, market and competitors through gathering customer insights and competitive information; identifying drivers and refining segmentation according to customer needs.
- Coordinate the development of sales objectives, strategies, advertising, promotion programs, public relations and market research activities and ensure their execution.
- Maintain and develop credibility and reputat...