Business & Marketing Intelligence Coordinator

Location: Monterrey, N.L.
Industry: Industrial accessories distributor (fluid transport hoses)
Work Schedule: Monday to Friday, 8:00 a.m. – 6:00 p.m.
Mode: On-site

Position Objective

Drive company growth through strategic analysis, market research, lead management, and business intelligence tools that optimize sales performance and decision-making.

Key Responsibilities

Market and Product Analysis

• Identify products to promote by sector or industry.
• Conduct competitive and positioning studies.
• Develop pricing strategies based on marketing analysis.
• Monitor market trends and emerging opportunities.
• Conduct market and industry research.

Lead and CRM Management

• Manage and optimize Interlynx (lead program).
• Administer CRM system (Salesforce).
• Segment and track leads, analyze co...