Lead impactful CRM and loyalty strategies at Harry Rosen, a luxury menswear retailer. This full-time contract role drives client engagement through innovative loyalty programs and analyses.
As the Director of CRM and Loyalty, you will report directly to the Executive Vice President and lead initiatives for CLUB HARRY and lifecycle marketing. With a focus on customer retention, you will utilize data insights to optimize campaigns and enhance the customer experience across all touchpoints. This role involves collaboration with various business units to ensure seamless execution.
Key Responsibilities:
• Oversee CLUB HARRY loyalty program and retention strategies
• Identify opportunities to boost sales via CRM channels
• Manage customer experience capabilities and marketing tech platforms
• Optimize performance through data-driven insights
• Lead marketing initiatives across email, SMS, and digital platforms
Requirements:
• Proven experience in CRM or loyalty str...