Crm & Email Automation Specialist (Xico)
This job is in your area. Enjoy a short commute and work close to home.
Job Description
Role OverviewAs a CRM and Campaign Strategy specialist, you will lead the development, management, and optimization of our customer relationship data to drive targeted marketing campaigns.Key ResponsibilitiesCRM Management: Oversee and maintain the CRM system, ensuring data accuracy, integrity, and compliance.Data Segmentation: Segment customer data to create targeted campaigns based on demographics, behaviors, and engagement.Cross-Functional Integration: Work cross-functionally to ensure CRM integration with other tools and platforms.Campaign StrategyProvide insights and recommendations to improve overall customer journey touchpoints.Analytics and ReportingAnalyze campaign performance and provide detailed reports to stakeholders.Use data-driven insights to refine strategies and improve customer engagement.QualificationsBachelor's degree in Marketing, Communications, Business, or a related field.Analytical mindset with the ability to interpret data and generate actionable insights.E...