Drive CRM strategies and growth as a Manager specializing in relationship marketing. Focus on developing effective email and SMS campaigns to maximize customer engagement.
This role is crucial in cultivating the CRM channel, ensuring it serves as a strategic revenue generator. Responsibilities include designing customer journeys, optimizing acquisitions, and analyzing campaign performance. Collaborate creatively with marketing teams for cohesive messaging and successful customer interactions.
Key Responsibilities:
• Develop and execute comprehensive CRM strategies
• Enhance customer acquisition through optimized experiences
• Oversee campaign execution and manage timelines
• Ensure data integrity within Klaviyo and Shopify
• Monitor key performance metrics for ongoing improvement
Requirements:
• 2-3 years in CRM or relational marketing required
• Strong proficiency in Klaviyo and data management
• Analytical mindset with a focus on measurable outcomes