Definity is seeking a Market Segmentation Analyst Co-op for Fall 2026. Engage in meaningful data analysis to identify market growth opportunities and enhance business strategies.
In this four-month co-op role, students from marketing, GIS, data science, or business analytics will gain hands-on experience. Collaborating with the Market Segmentation Manager, you will focus on spatial data and analytics to understand customer behavior in the Ontario and Quebec markets. This position emphasizes actionable insights in a team-oriented environment.
Key Responsibilities:
• Support data synthesis and analysis with Google BigQuery
• Analyze and visualize market data with GIS and Excel
• Develop presentations that clarify complex data insights
• Work with management to align data with strategic goals
• Keep track of market trends to enrich understanding
Requirements:
• Enrolled in or recently graduated from a relevant degree
• Strong problem-solving and analytical sk...