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Demand Generation Innovation Manager at Jobber
Jobber
π
kitchener, Canada
Location
kitchener
Posted
June 05, 2026
Commute
Local Area
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Job Description
Elevate Jobber's market reach as a Demand Generation Innovation Manager focusing on product-led growth strategies. Harness experimentation to drive real change.
In this strategic role at Jobber, you will lead the charge in demand generation innovation tailored for our product-led growth initiatives. Reporting directly to senior leadership, your focus will be on designing experiments, analyzing metrics, and facilitating high-level product discussions. Your contributions will directly impact the efficiency of marketing funnels serving small businesses in the service sector.
Key Responsibilities:
β’ Initiate and lead new PLG experimentation projects
β’ Develop prototypes and gather data for strategic decisions
β’ Coordinate with marketing teams to test and validate concepts
β’ Analyze performance metrics to support growth strategies
β’ Maintain a comprehensive experimentation roadmap
Requirements:
β’ Comprehensive experi...
In this strategic role at Jobber, you will lead the charge in demand generation innovation tailored for our product-led growth initiatives. Reporting directly to senior leadership, your focus will be on designing experiments, analyzing metrics, and facilitating high-level product discussions. Your contributions will directly impact the efficiency of marketing funnels serving small businesses in the service sector.
Key Responsibilities:
β’ Initiate and lead new PLG experimentation projects
β’ Develop prototypes and gather data for strategic decisions
β’ Coordinate with marketing teams to test and validate concepts
β’ Analyze performance metrics to support growth strategies
β’ Maintain a comprehensive experimentation roadmap
Requirements:
β’ Comprehensive experi...