Join Omnicom Media Canada as a Digital Activation Specialist with a focus on programmatic strategy. Utilize your tactical skills to create impactful media buying campaigns that meet client expectations.
In this pivotal role, you will execute and analyze programmatic campaigns, ensuring efficient use of DSPs to achieve maximum impact. Your responsibilities will include managing stakeholder communications and developing audience targeting approaches while mentoring junior associates. Your knowledge of industry trends will help the team maintain a competitive edge in digital media buying.
Key Responsibilities:
• Execute programmatic media campaigns according to client strategies
• Analyze campaign performance and provide insights for improvement
• Develop audience targeting and strategic budget allocation
• Maintain best practices for campaign management and governance
• Communicate effectively with all stakeholders to ensure alignment
Requirements:
• Intermedia...