Shape communication strategies for VaynerMedia’s major CPG client, leveraging real-time cultural insights. Drive integrated planning efforts in a fast-paced agency setting.
VaynerMedia is looking for a Director of Strategy who will lead the development of integrated communications strategies rooted in genuine human insights. This role requires collaboration across creative, media, and analytics teams to ensure impactful execution and measurable outcomes. You'll build and maintain essential relationships while bringing an acute understanding of cultural dynamics.
Key Responsibilities:
• Design full-funnel communications strategies
• Track and respond to cultural shifts and conversations
• Collaborate closely with media and creative teams
• Establish success definitions across various metrics
• Create meaningful engagement plans for brand initiatives
Requirements:
• 7-9+ years in integrated media strategy
• Proven experience with complex CPG clients
• Str...