Maximize marketing performance as a Data Scientist in Electronic Arts' Growth Analytics team. In this hybrid position, you will focus on building impactful models and analyzing marketing experiments.
You will collaborate with a tight-knit group of data scientists to provide insightful contributions. Applying your expertise, you will develop Bayesian Hierarchical Media Mix Models and create forecasting tools. This is a unique opportunity for a professional with a quantitative master's and experience in data analytics.
Key Responsibilities:
• Build models to assess contributions of marketing channels
• Design and analyze incrementality tests for marketing spend
• Lead A/B testing to optimize campaigns effectively
• Develop strategic budget optimization tools
• Create forecasting models to project gaming success
Requirements:
• Master's degree in a quantitative discipline
• 2-5 years of relevant analytics experience
• Expertise in Python/R and SQL
• Com...