PointClickCare seeks a Sr. Marketing Manager to lead B2B strategies in our innovative healthcare technology firm. Focus on orchestrating effective marketing campaigns that drive user engagement and product demand.
Leverage your 6+ years of experience to elevate PointClickCare’s market presence. This role demands a strategic mindset to coordinate with product managers and marketing teams in executing comprehensive marketing strategies through various channels, while effectively communicating results with stakeholders.
Key Responsibilities:
• Manage high-impact marketing campaigns that engage and inspire
• Direct agency partnerships and manage overall strategy
• Use customer insights to create targeted marketing content
• Monitor and optimize customer journeys through automation
• Support team development through training and mentoring
Requirements:
• 6+ years of experience in B2B marketing
• Proven ability in account-based marketing execution
• Strong an...