Reporting directly to the VP of Marketing, our Marketing Demand Generation Specialist will be the engine behind developing, implementing, and optimizing marketing campaigns that power demand and generate high-quality leads for our solutions and services.

This pivotal role requires a brilliant blend of creativity and sharp analytical skills. You'll craft compelling programs that genuinely resonate with our target audiences, fostering deep customer intimacy that drives measurable business growth and makes a real impact on our success. Get ready to connect with our customers in exciting new ways!

Duties and Responsibilities

• Design and launch innovative, multi-channel campaigns to generate qualified leads, boost customer acquisition, grow existing accounts, and enhance pipeline.
• Manage HubSpot and integrate marketing tools to track, analyze, and continuously optimize campaign performance, including A/B testing.
• Develop Ideal Customer Profile...