Head of Paid Media / Marketing Strategist

Strategic leader to oversee paid media across multiple accounts. Guide media buyer team, optimize performance at scale, and develop business-level acquisition strategies. Leadership-focused, not execution-only.

• Lead paid acquisition strategies for client portfolios.
• Mentor media buyers on optimization and strategy.
• Propose business-focused initiatives for client success.
• Direct creative testing, targeting, funnels, and budgets.
• Own KPIs for acquisition and profitability.
• Collaborate with ops/marketing for aligned execution.
• 4+ years paid media/performance marketing.
• Proven Meta Ads (Facebook/Instagram) at scale.
• Agency experience with multi-client management.
• Leadership/team management background.
• Strategic business analysis beyond platforms.
• Strong optimization and analytical skills.
• Media buyer team le...