KEY RESPONSIBILITIES: * *Macro Campaign Architecture:* Developing and executing comprehensive, end-to-end digital brand campaigns that drive deep consumer engagement and brand equity. * *Smart Content Engineering:* Structural design, thematic planning, and governance of high-yield social media content calendars tailored to specific target audiences. * *Daily Social Concepting:* Cracking real-time, platform-native creative content formats and capitalizing on micro-trends across key platforms (Instagram, YouTube, Meta, X, LinkedIn). * *Digital-First Positioning:* Ensuring all brand outputs are designed natively for fast-scrolling mobile viewports, maximizing audience retention and community affinity. * *Cross-Functional Co-Piloting:* Partnering closely with copywriters, visual designers, brand solutions teams, and external creators to guide ideas seamlessly from concept pitch to live execution. Requirements * *Experience Blueprint:* 23 years of progressive, verified professional success ...