Shape consumer interactions and brand perception in British Columbia as the Senior Brand & Experience Manager at Trail Appliances. This dynamic role combines strategic oversight with execution to enhance our brand presence.
You will be at the forefront of Trail’s brand strategy, ensuring that every customer interaction reflects our commitment to excellence. The position requires significant collaboration across various teams to develop campaigns that resonate and drive engagement. Your leadership will be vital in fostering a high-performing team and maximizing supplier opportunities.
Key Responsibilities:
• Own and execute Trail’s brand strategy and campaigns
• Collaborate with teams to ensure timely campaign delivery
• Manage supplier COOP and innovative partnerships
• Enhance in-store experience with strategic activations
• Measure and report on campaign effectiveness
Requirements:
• Minimum of 5 years' experience in brand marketing management
• Strong l...