Leo Burnett Toronto invites a Senior Brand Strategist to innovate within the financial services sector. You will drive creativity and strategic insights as part of a dynamic team.
As a Senior Brand Strategist, your expertise will guide the team in crafting impactful brand narratives and strategies. Focused on collaboration, you will leverage your extensive agency experience to analyze cultural trends and shape consumer engagement. Your role is pivotal in transforming how people perceive and interact with brands.
Key Responsibilities:
• Provide strategic thought leadership in brand development
• Collaborate with creatives and client services
• Conduct research to inform strategic directions
• Synthesize data for actionable insights
• Inspire team innovation in creative processes
Requirements:
• 3+ years of relevant agency experience
• Strong academic foundation in strategy or related discipline
• Proven client engagement skills
• Exceptional presentat...