About Trafilea

Trafilea is a dynamic and innovative Tech E-commerce Group that operates multiple direct-to-consumer brands in the intimate apparel and beauty sectors, with a focus on using data-driven strategies to scale their businesses. In addition to our products, we have our own online community dedicated to promoting body positivity. As a rapidly growing integral player, Trafilea is committed to creating high-quality products and services that enhance the customer experience and drive long-term growth.

Mission

The Sr CRO Expert plays a critical role in owning conversion performance across the customer journey, acting as a strategic partner to Growth, Product, Acquisition, Creative and Data teams. This role is not execution-only. The mission is to identify conversion problems, define high-impact hypotheses, prioritize experiments based on business impact, and drive alignment so that the CRO team and squads execute the right tests at the right time. Th...