Elevate your career with D2L as a Senior Go-To-Market Strategy Manager. This role combines product and customer marketing strategies, ensuring impactful product launches and customer growth initiatives.
This senior position focuses on operationalizing GTM strategies for product launches, feature releases, and customer growth. You will collaborate closely with Product, Customer Success, Sales, and Marketing teams to translate innovations into clear messaging and coordinated campaigns. Your expertise in strategic thinking and operational excellence will drive measurable business impact.
Key Responsibilities:
• Define GTM strategies for product launches and initiatives
• Manage processes for marketing readiness during product development
• Partner with Customer Marketing for adoption and expansion strategies
• Oversee cross-functional marketing campaigns for alignment
• Establish KPIs for GTM initiatives and customer programs
Requirements:
• 7–10+ years in B2B S...