Become a pivotal part of Info-Tech Research Group as a Senior Manager in Customer Campaign Execution. Drive customer engagement through strategic email and integrated campaign management.
In this role, you will guide the development of email marketing strategies that resonate with customer journeys. You'll work collaboratively across teams to ensure messages align with customer needs and business objectives. A strategic mindset is essential to optimize campaign performance and enhance retention.
Key Responsibilities:
• Define customer email communication strategies
• Execute dynamic content and triggered workflows
• Monitor campaign performance with actionable insights
• Create and manage multi-stream content calendars
• Implement tracking setup for accurate measurement
Requirements:
• 7-10 years in email campaign strategy and deployment
• Expertise in Salesforce Marketing Cloud utilization
• Strong analytical skills with A/B testing experience
• Pro...