JOB SUMMARY: 

Reporting to the VP of Marketing, this is a Senior Individual Contributor role with enterprise-level influence, accountable for continent-wide adoption of marketing standards and capability. Leads through governance, operating cadence, and cross-functional orchestration. Success is measured through adoption, capability uplift, and performance outcomes across the CALA system-wide hotel portfolio.

This role serves as a strategic integrator and executional leader for Marketing across CALA, with primary accountability for hotel support and capability building—ensuring enterprise initiatives translate into scalable, high impact outcomes at the property level. The role functions as the continent enablement lead for hotel marketing leaders, providing clear ownership of marketing expertise, guidance, and escalation resolution across the continent.

As the central orchestration point between global and continent priorities, this position dr...