A Day In The Life

The Senior Organic Search Strategist’s role is to create and execute on custom Organic Search strategies that align with the client’s KPIs using all aspects of Organic Search including on-page SEO, technical SEO, off-page SEO elements and informational SEO Content. He/She is a great communicator who can explain SEO and SEO Content strategies to various clients ranging from C-levels, non-marketing POCs to SEO experts. He/She explains the “why” behind the strategy in order to get strong buy-in from the client for speedy implementation. He/She is a problem solver who pivots their strategy based on account performance leveraging both transactional/lead gen pages as well as article content when needed. He/She is constantly learning about updates to Google’s algorithm and brainstorming new strategies to move the needle for clients. He/She is a strong internal communicator who also mentors & coaches junior team members to grow their own skill sets.

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