Drive consumer engagement as a Strategic Marketing Director, enhancing growth across Canada's multi-unit landscape. Your leadership will chart innovative marketing strategies to boost both sales and profits.
As a seasoned Marketing Director, you will develop comprehensive strategies focused on achieving corporate objectives. Your role includes managing national marketing budgets while fostering strong relationships with internal teams and franchise partners. Leading consumer research will be vital for informed marketing decisions that impact the marketplace.
Key Responsibilities:
• Develop strategies to meet corporate marketing objectives
• Oversee national marketing efforts and initiatives
• Manage national marketing budget with ROI focus
• Create media and promotional strategies for engagement
• Support and train franchisee marketing teams
Requirements:
• Bachelor’s degree in marketing; MBA preferred
• 10 years’ experience in restaurant or retail marketi...