Purpose of Role

The Technical Marketing Writer is responsible for writing compelling content for our wide product range, covering sensors, data acquisition hardware, and measurement and analysis instrumentation and software and simulators. The ideal candidate will excel at transforming complex technical concepts into clear, concise, and compelling content tailored for engineers, testing & measurement professionals, and key decision-makers. You will be responsible for creating a wide range of high-impact marketing materials designed to drive engagement and lead generation. This role requires a unique blend of deep technical understanding, B2B marketing savvy, and exceptional writing skills. You will work across our interconnected marketing technology stack, which includes a DAM (digital asset management) system, PCM (product content management) and website CMS (content management system) to bring to life customer-focused content to our website. You will ensure that conte...