Lead client engagement initiatives as the Manager of Client Acquisition Programs at Scotia iTRADE in Toronto. Shape innovative marketing strategies to enhance client relations.
The Product Manager role at Scotia iTRADE is integral for driving client growth through optimized acquisition and engagement strategies. Your expertise will help plan, execute, and refine campaigns that promote client loyalty and retention. Collaborating with key stakeholders across Marketing and Analytics ensures that your initiatives align with measurable business objectives.
Key Responsibilities:
• Oversee implementation of acquisition and loyalty programs
• Research competitive offerings to discover enhancement opportunities
• Create business cases supported by solid analytics
• Work alongside departments for successful campaign launches
• Monitor performance metrics and provide actionable insights
Requirements:
• Comprehensive understanding of financial services
• Experience ma...