Transform customer engagement in the wagering landscape as a dedicated Manager. Leverage data analysis and collaboration to drive customer retention and enhance overall experiences.
In this role, you will focus on developing and executing data-driven strategies that improve customer journeys across various segments. Your expertise will be crucial in assessing performance metrics and collaborating across multiple functions to align goals. Engage actively with teams to optimize both digital and in-venue customer experiences.
Key Responsibilities:
• Develop lifecycle strategies for customer engagement
• Conduct analysis of key performance metrics and trends
• Lead experiments and evaluations for journey enhancements
• Collaborate closely with stakeholders to refine programs
• Maintain documentation and best practices for continuous improvement
Requirements:
• Strong analytical skills with proficiency in Excel
• Experience in customer segmentation and journey ...